Retail Products Data models enterprise data models data warehouse models industry data models generic data models best practice data models Erwin Allfusion data models HP Oracle EDS

The Retail industry models consist of a set of integrated logical data models developed for companies marketing and selling products via retail outlets.

> Enterprise Model
> Business Area Models
> Data Warehouse Model
> Data Mart Models

Before the internet, retailing was understood to be the sale of goods or merchandise from a fixed location in small units for direct purchase and consumption by the consumer. While 'channels' such as mail order catalogs were always a component of retailing it is the internet that has expanded the scope of modern retailing.

Retailers are the last link of the supply chain that links manufacturers to consumers in a distribution strategy. Annual US retail sales in 2005 exceeded $2.5 trillion.

The variety of products that is now offered by retailers covers the entire spectrum of commerce and emphasize the competitiveness of the industry.

> Clothing & Apparel
> Home Furnishings
> Consumer Electronics
> Electrical Equipment
> Furniture
> Personal Products
> Leisure and Recreational Products
> Office Equipment
> Appliances

The Retail data models address business-wide data and reporting issues.

> Customer
> Product
> Marketing
> Advertising
> Inventory
> Pricing
> Credit & Collections
> Inventory
> Financial Reporting
> Business Metrics & Analytics

"ADRM Vertical Industry Data Models"
(212KB pdf)

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